NIL is the most direct way to support CU student-athletes. You can donate to the general fund, which supports all current Buffs, to a specific team, a group of student-athletes (i.e., by position, by hometown, by major of study) or an individual student-athlete. On our donation page, the general fund is the default – make sure to specify where you want your money to go, if that’s the case!
15% of all donations to the Collective go to the Foundation to support the ongoing operation & success of Buffs4Life.
To be in compliance with NCAA rules, student-athletes have to earn the NIL money they receive. Once a donation comes into the Collective, we will task the student-athletes with projects that align with the Foundation’s mission of promoting mental health awareness & suicide prevention. Once the student-athlete completes their assignment(s), B4LNILC will distribute the funds through the Buffs NIL Exchange. This process automatically generates a Transaction Report on behalf of the student-athlete, satisfying the state law disclosure requirement. As a 501(c)(3), your donations to the Buffs4Life NIL Collective are tax deductible.