Buffs helping Buffs In the new era of college athletics
Name, Image, and Likeness (NIL) has changed the game for student-athletes all across the United States. Since the NCAA’s ruling in 2021 athletes are now permitted to profit from their name, image, and likeness. The Buffs4Life NIL Collective combines the mission of the Buffs4Life foundation with the opportunities of a “collective” in order to help the CU student athletes benefit from the new ruling. Your donation directly supports CU student-athletes and supports the Buffs4Life Foundation!
HOW IT WORKS
NIL is the most direct way to support CU student-athletes. You can donate to the general fund, which supports all current Buffs, to a specific team, a group of student-athletes (i.e., by position, by hometown, by major of study) or an individual student-athlete. On our donation page, the general fund is the default – make sure to specify where you want your money to go, if that’s the case!
15% of all donations to the Collective go to the Foundation to support the ongoing operation & success of Buffs4Life.
To be in compliance with NCAA rules, student-athletes have to earn the NIL money they receive. Once a donation comes into the Collective, we will task the student-athletes with projects that align with the Foundation’s mission of promoting mental health awareness & suicide prevention. Once the student-athlete completes their assignment(s), B4LNILC will distribute the funds through the Buffs NIL Exchange. This process automatically generates a Transaction Report on behalf of the student-athlete, satisfying the state law disclosure requirement. As a 501(c)(3), your donations to the Buffs4Life NIL Collective are tax deductible.